Bigg Boss Marathi Season 6 crosses 1 billion social media views, makers say

Bigg Boss Marathi Season 6 has crossed more than 1 billion views across all social media platforms, according to Endemol Shine India, the show’s producer and part of the Banijay Group. Announcing the milestone in a social media post, the studio wrote that Bigg Boss Marathi is “where drama meets dhamaka” and highlighted “over 1 billion views across social media.” The current season is hosted by actor Riteish Deshmukh.

The makers said the figure underscores the response to the Marathi-language adaptation of the Bigg Boss franchise, which has editions in multiple Indian languages. They added that the show’s localised format continues to connect with audiences. Season 6 is ongoing.

Endemol Shine India said it will continue leaning on local storytelling within global formats as the series progresses.